Privacy Policy

Privacy Policy

At The Label Home, we respect your privacy and value the trust you place in us. This Privacy Policy explains how we collect, use, and protect your information when you visit www.thelabelhome.com or interact with us through other channels. By using our website, you agree to the terms outlined in this policy.

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About Us  
The Label Home is owned by White Salt Entertainments, a registered proprietary concern since 2012.  
Business Address: 9 James Long Sarani, New Alipore, Kolkata 700038  
GSTIN: 19BLUPS8896J1ZJ  

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Information We Collect  

1. Contact Information  
We may collect your name, email address, phone number, mailing address, city, state, postal code, country, and IP address when you interact with our website.

2. Payment & Billing Information  
We collect your billing name and billing address when you make a purchase. However, we do not store credit card details. All payment transactions are securely processed by our third-party partner, Razorpay.

3. Information You Post  
We may collect information you post on our website or on The Label Home’s official social media pages.

4. Demographic & Usage Data  
We may collect demographic details such as your preferences, past purchases, or responses to surveys. Additionally, we track website usage, including:  
- IP address and browser details  
- Referring websites and time spent on our site  
- Pages visited and interactions  
- Device type and operating system  

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How We Collect Your Information  
- Directly from you: When you register, make a purchase, add items to your cart, post a comment, or contact us  
- Passively: Through cookies, web beacons, and tools like Google Analytics  
- From third parties: When you interact via social media integrations  

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How We Use Your Information  

We use your information for the following purposes:

- To process and fulfil your orders  
- To provide customer support  
- To improve our products, services, and website experience  
- For analytics, insights, and marketing purposes  
- For security and fraud prevention  
- To comply with legal obligations  

Communication with You  

We may use your contact details (phone number, email address) to reach out to you via:

- WhatsApp  
- SMS  
- Email  

This may include communication for:

- Order confirmations and updates  
- Customer support and assistance  
- Assistance with incomplete or abandoned purchases  
- Relevant product updates or offers  

We aim to keep all communication relevant, minimal, and respectful.

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Consent  

By providing your contact details on our website (including during checkout or while adding items to your cart), you consent to being contacted for the purposes outlined above.

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Your Privacy Choices  

Opt-Out  
You may opt out of marketing or non-essential communication at any time by:

- Clicking “unsubscribe” in emails  
- Replying “STOP” on WhatsApp or SMS  
- Writing to us at thelabelhome@gmail.com  

We will process such requests within a reasonable timeframe. Transactional messages related to orders may still be sent.

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How We Share Your Information  

- With service providers: Payment processors, delivery partners, and technology providers  
- With business partners: Only where relevant and necessary  
- For legal reasons: To comply with applicable laws or enforce our rights  
- With successors: In case of business restructuring or sale  

We do not sell or rent your personal information.

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Cookies & Tracking  

We use cookies and similar technologies to enhance your browsing experience and to understand user behavior. These may also be used for relevant advertising.

You can control cookies through your browser settings.

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Data Security  

We take reasonable measures to protect your information, including secure systems and restricted access. However, no method of transmission over the internet is completely secure.

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Data Retention  

We retain your information only as long as necessary for order fulfilment, customer support, and legal compliance.

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Third-Party Links  

Our website may contain links to external sites. We are not responsible for their privacy practices.

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Policy Updates  

This policy may be updated from time to time. The latest version will always be available on our website.

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Jurisdiction  

All disputes are subject to Kolkata jurisdiction.

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Contact Us

For any questions or concerns, please contact us at:  
thelabelhome@gmail.com  

Legal Compliance

We comply with applicable Indian laws, including the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023.